Whether you are a large company or a small one, social media is a key point in making your company grow. There are many reasons why, so we thought to dive a little deeper into why. As one of the cornerstones, growing is a good idea. To be able to…

Have you thought of one thing? Logos change. The development is progressing from all sides when it comes to logos. Brands need to be developed in order to stay relevant. The world is slowly moving towards more sustainable, aesthetic, and digital behavior. Minimalism is beginning to become relevant. Company logos…

It is a fascinating factor to learn through a hashtag. The so interesting symbol was first used in 1988 on a platform called Internet Relay Chat IRC to group messages, images, content, and video into categories. The purpose then was that users could search for hashtags and find content that…

Something that has really been clear during the course of the pandemic is how the creator’s economy has increased through all platforms. Blogs, Twitch, Instagram, YouTube and TikTok. …

When it comes to influencer marketing, it feels most conceivable to hire a creator who has hundreds of thousands of followers who will market your product, right? Not really. Investing in smaller influencers, either nano (up to 5,000 followers) or micro (under 10,000), at scale will give you more value…

It’s easy to be hindsight. It’s also easy to plan — if you know what you are looking for specific goals with your brand. Fashion Week in Paris has just ended and has been going on annually for over 50 years. Having a plan to showcase clothes in the spring…

During the course of the pandemic, streaming viewing has become significantly larger. …

1. Simple Creating simple is often the hardest. It’s like watching Bob Ross painting on YouTube while talking about where to put the next tree and you know for a fact that when you’re going to do it — it will look like crap. Same thing with watching chefs during a cooking…

Last year marked a turning point in how brands perceived their consumers, especially when the latter are outspoken about their needs and expectations. With over half a billion more people using social media worldwide than at the same time last year, brands need to prepare to meet a new type…